Media Kit
Peti+Peti <3 Brands
Stories of growth,
from real life.
Home Ownership + Work + Wealth + Renovation
Peti+Peti focuses on personal wealth development through practical experiments – all presented in an approachable and fresh format.
Our content brings together genuine insights, bold decisions, and inspiring stories, all from the perspective of a entrepreneurial couple.
The result is content that motivates, educates, and invites you to take part in building a better financial future for yourself!
Over 4,8 Million
Organic, real estate -related views on @Peti+Peti social media channels.
Handpicked highlights:
Journey into home ownership
Entrepreneurial year-in-review
Unbelievable offer accepted.
Committed follower base
The Peti+Peti brand is undergoing significant growth in numbers. Consumers of content draw towards serial, continuous stories to return to regularly. Our latest 120m2 apartment renovation promises just that for its viewers. Joining the journey becomes easier.
Specialized target audience
Primarily, working-age Finns interested in personal financial skills are seeking inspiration and advice for their own projects. These individuals hope to increase the value, comfort, and productivity of their homes.
The result is a target audience with significantly higher purchasing power and viewers who are more engaged than generic entertainment followers.
Advertisers
@Peti+Peti as a partner?
Authentic recommendation
We create genuine and approachable content that resonates with the discerning viewer. A product or service gains interest through practical application.
Targeted brand visibility
As an advertiser, you reach directly the attention of potential customers interested in the personalization and household improvement of housing options.
Video-based UGC (user-generated content) advertising is generally perceived as one of the most effective forms of marketing on social media platforms today. This applies to sponsored ad runs as well.
400,000 views by offering salvation to old floors
We produced an advertisement video for Widgren’s Parquet Shop that sparked a viral renovation fever and a notable sales spike in parquet sanding. The old valuable floors were given new life, and the order volume for dark-colored floor oils increased significantly thanks to a single impactful video. In our next renovation project, collaboration with the advertiser will continue even more closely, and the deserved brand loyalty will strengthen the message to the consumer.
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Widgren’s Parquet Shop
Brief: Documenting the transformation of an old oak parquet from a showroom visit all the way to a finished floor, highlighting the artisan work performed by the parquet shop in a practical manner, while emphasizing the restoration and repair possibilities of mosaic parquet. The process explained through a voice-over.
Elega Kitchens
Brief: Document collaboration throughout the kitchen renovation process, from planning to completion. Story, Reels, and photo publications. Professionally shot photo bank and promotional video for the client's own marketing use.
Korjausvelkalaskuri
Brief: A series of promotional videos tailored for the client's ad running needs, which encapsulate the service promise of a new product.
A-B testing is conducted with various initial hooks and concluding activations that resonate with those involved in real estate transactions.
Finnurmi
Brief: Let's explore through a concrete experiment how the installation of sod rolls can be successfully carried out by a beginner. The result will be a concise and informative guide to a quick and cost-effective DIY facelift for residential yards.
We now invite you to collaborate on the next home project of ours.
We recently purchased a stunning 70s townhouse apartment.
This will be our next home! All surfaces will be renewed, and the bathroom will undergo a complete redesign.
We are now looking for natural fits in partnerships, especially from the perspective of home improvement & lifestyle comfort.
You represent a brand that fits our target audience perfectly.
Marjaniemi 120m2
150 sec renovation showcase (fin)
Renovation Moodboard
Elikia Peti-Peti (Peti)
Peti has built a successful career in advertising film production and the event industry. In his roles, he serves clients using his extensive expertise to cater to various service requests. Peti has composed numerous advertisements and has voiced brands such as Grandiosa. In his daily business activities, Peti manages sales operations as an entrepreneur, documents content, offers advice to those in need, and negotiates desired outcomes for different parties. Creative solutions are part of the game.
Peti as Mimmit Sijoittaa Real Estate Podcast S2 Most Popular Episode (Listener Survey) Guest:
https://open.spotify.com/episode/1uwFHWUKeBAvvLmnt96m1n?si=642b763782524d8d
Siina Laine
Siina works in the real estate industry and possesses strong operational expertise. She focuses on managing a large number of property assets for investors with diligence and a solution-oriented approach.
In her previous roles, Siina has worked in the hospitality sector, where she was responsible for the maintenance of over a hundred short-term rental properties as an office and service manager.
She brings unique practical experience to even the most demanding operations and has encountered a wide range of situations throughout her career.
